Without any doubt, understanding how Instagram works will be very helpful in building your blog. This Instagram for bloggers’ guide isn’t just about explaining the Instagram algorithm. In fact, it shows you how you can use and maximize Instagram to establish your blog.
Currently, there are many blogs succeeding quite well by leveraging Instagram to maximize their growth.” It doesn’t matter if you are just starting or a seasoned veteran; this guide provides you with an effective method to stay ahead.
With this guide, our aim is to offer your blog the opportunity to grow using Instagram. We did a lot of research to discover how you can make Instagram your go-to option for blogging. We’ve discovered that bloggers using Instagram have been able to drastically increase their monthly readers & establish greater connections within their community.
Instagram offers exponential growth & engagement for bloggers who utilize it properly. By utilizing a social media platform like Instagram, bloggers can create deeper connections with their readers & increase the organic reach of their content.
Table of Contents
- Advantages of Instagram for Bloggers
- How to Share Blog Posts to Instagram?
- Optimizing your Instagram Bio Link
- Custom Instagram Story Link
Now that you have a brief idea of what you can gain using Instagram, let’s get started.
Advantages of Instagram for Bloggers
According to Kathy Haan, your blog will be attracting more eyes when you use Instagram properly. He emphasized that Instagram for bloggers comes with riches, making blogging an ideal way to earn passive income.
Do you doubt the above assertion? The statement has been valid and will remain the same forever. Wondering why? It’s simple! Instagram records more than 500 million active users every day. Does that ring a bell to your ear? What it implies is that you are getting the opportunity to promote your brand rapidly.
One important characteristic that makes Instagram useful for blogging is people’s love for visual content. This is your selling point, share creative content to engage Instagram users & build a community. Being creative will do wonders for your brand!
Below are some examples of what you can expect when becoming an Instagram Blogger:
- More Engaged Community Members
- Instagram Insights to See Conversions of Content
- Promotion or Advertising Opportunities through Paid Media
- Stronger More Personal Connections with Readers
- Potential to Become Expert Influencer in Your Niche on Instagram
How to Share Blog Posts to Instagram?
It’s a well known fact that Blogs experience faster growth when they are shared on Instagram because of it’s massive user base. It is easy to see why brands take advantage of Instagram’s huge active users to start a campaign.
What we are saying, in essence, is you cannot underestimate the power of sharing blog posts on Instagram. As cool as it sounds, it can be tricky if you fail to do the right thing. If your visual content is not engaging enough, the audience may not pay attention to it.
The first thing you must look out for is high-quality images. Blurry content is a turn-off for many people. Additionally, using captivating captions draws Instagram users closer to your blog. Also, you shouldn’t forget relevant hashtags to maximize your Instagram SEO.
If you share blog posts to Instagram without considering these options, you are doing your blog more harm than good. Take a look at Redbull‘s visual content for insight. The quality of their content helps to promote the brand without much effort.Canva and Photoshop are good tools for creating quality images for posting on your Instagram blog.
Optimizing your Instagram Bio Link
In case you are not aware, you can only add a single link to your Instagram account. More so, no user gets the opportunity to add links to their posts on Instagram. It is clear why many users are fond of adding “link in bio” to their caption.
Trust me I get it, it’s frustrating to develop different content that requires different unique links. All Instagram posts should be link-able. Some social media platforms that allow you to share countless links, Instagram simply doesn’t work that way.
It is not possible to post your blog posts as much as you want. As a result, it limits your ability to share blog posts on Instagram frequently. However, the solution to this is to use Instagram Bio Link Tools for optimization.
These tools offer you more options by reducing the limitation of your bio link. The tools include Shorby, Tap.Bio, Linktree, and Lnk.Bio
Custom Instagram Story Link
You can add custom links to your Instagram bio to promote your blog. Your profile settings offer you the opportunity to add your desired link. Through this link, your followers can gain access to your blog.
After adding custom links to your Instagram bio, you can use a caption to pull traffic to your profile. You can do this whenever you post on Instagram. However, there is a drawback. Changing the link frequently may deny some users the chance to see old posts.
There is nothing to worry about, as you can bypass the issue by using URL shorteners to create a link to remember. Then, you can add these custom Instagram links to your blog post.
The idea behind this is to allow your followers the opportunity to paste this link into their browser.
Instagram for bloggers is an effective social media channel to promote your blog posts. You can achieve this by keeping to mind the strategies of growing blogs on Instagram. In conclusion, it includes using high-quality images, Instagram stories, building a strong network, using a caption to tell a story, and employing link bio tools.